How TDL Solutions Facilitated Info-Matrix’s Strategic Transformation

Partnering with TDL Solutions, Info-Matrix (IMC) is undergoing a major shift, moving from a focus on state contracts to breaking into the dynamic private sector.

Through innovative marketing leadership, Info-Matrix is redefining its brand presence, expanding its market reach, and building lasting confidence with new audiences.

  • Historical reliance on state contracts and subcontracts

  • Outdated web presence not aligned with private sector ambitions

  • Limited visibility in competitive private industries, such as manufacturing

Before TDL Solutions

  • Website revamped to a modern, AI-centric design, reinforcing Info-Matrix as a premier IT solutions provider

  • Clear brand positioning highlighting a robust suite of end-to-end services: consulting, data management, and implementation

  • Strategic campaign roll-out to expand reach and build trust with private sector partners

After TDL Solutions

TDL Solutions Approach

Digital First Impressions

TDL Solutions launched Phase 1 of IMC’s marketing evolution by overhauling the existing website. The result: a sleek, professional online hub that puts AI and innovation centerstage—distinguishing Info-Matrix as a leader in IT solutions and underscoring the depth of their expertise.

Thought Leadership and Community Building

Phase 2 extends beyond the website, focusing on the Info-Matrix LinkedIn page. TDL Solutions is fueling this corporate channel with thought-provoking, educational content and consistent employee spotlights—delivering industry insights, news, and company updates that build trust and engagement among prospective private-sector partners.

 Brand Storytelling and Team Recognition

TDL carefully positions Info-Matrix’s people and know-how at the core of every message, elevating the brand narrative and empowering employees as visible ambassadors for the company’s value and expertise.

Scott Carl, COO Info-Matrix

“Mary Beth had an immediate positive impact on our web and social media presence.  I truly appreciate her advice and ability manage the website modernization effort, and integrating the LinkedIn posts from a marketing perspective.”

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